Sura Seguros
Pedí SURA
Campaign End Tags
Motion design and AI-assisted video for the closing sequences of two Pedí SURA commercials, produced by Kafkafilms for Publicis Ímpetu.
Credits
- Agency & Visual Design
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- Publicis Ímpetu
- Film Production & Editing
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- Kafkafilms
- End Tag Motion Design & Animation
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- Alejandro Va
Two commercials from the 2026 Pedí SURA campaign: Garantía de alquiler and Seguro de auto. Kafkafilms produced the generative film sequences and handled the overall edit. The agency, Publicis Ímpetu, provided the visual design and styleframes.
My work focused on the closing sequences: developing motion from the agency’s styleframes, generating and refining video transitions, animating graphics and editing shots that needed more control.
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